Indian consumers are increasingly opting for healthier snacks, fueling rapid growth in the segment. Emerging brands offering smaller, health-focused packs are thriving, especially in metros and smaller towns. Image Source: Pixabay India’s snacking culture is increasingly being defined by health-conscious choices that emphasize wellness alongside flavor. A stroll through any...
COVID-19 has precipitated a definitive shift towards healthy snacking habits across the world, a trend corroborated by industry inputs as well as export data. Indian companies should leverage the country’s positive brand equity and competitiveness in this segment to grow their presence in global markets. 9 in 10 global adults...
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