
Instant delivery platforms such as Blinkit, Zepto and Swiggy Instamart have emerged as the dominant channel in India’s online grocery market, accounting for an estimated 70–75% of e-grocery orders.

Instant delivery platforms such as Blinkit, Zepto and Swiggy Instamart have emerged as the dominant channel in India’s online grocery market, accounting for an estimated 70–75% of e-grocery orders.
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