Services

India is witnessing an unprecedented surge in mobile data consumption, fuelled by the rapid rollout of 5G networks and the growing affordability of 5G smartphones. Faster speeds, low latency and some of the world’s cheapest data tariffs have transformed how Indians consume digital content—from high-definition video streaming to mobile gaming...

The escalating conflict involving Iran in West Asia is beginning to generate significant ripple effects across India’s tourism and aviation industry. Disruptions to international flight routes, a sharp rise in aviation turbine fuel (ATF) prices, higher airfares and emerging supply constraints are creating operational challenges for airlines, hotels and travel...

India’s ₹13,000-crore live events industry is increasingly becoming a powerful platform for experiential marketing as brands seek deeper consumer engagement. A report by EY-Parthenon and BookMyShow found that 78% of Indian consumers prioritise experiences over products, with live events significantly improving brand recall and purchase intent. More than half of...

India’s information technology sector is entering a pivotal phase of transformation as artificial intelligence reshapes the foundations of global digital services. Projected to grow 6.1% to US$ 315 billion in FY26, the industry is moving beyond its traditional services-led model toward AI-driven innovation, cloud modernisation, and orchestration-based enterprise solutions. This...

India’s retail market is forecast to grow more than twofold, rising from ₹90–95 trillion in 2025 to approximately ₹210–215 trillion by 2035, according to a joint report by Boston Consulting Group and the Retailers Association of India. Robust GDP growth, rising incomes, urbanisation, and an expanding middle class are fuelling...

India’s online grocery market is accelerating rapidly, driven by quick commerce platforms, seamless digital payments, and wider product choices. Valued at US$ 8.82 billion in 2024, the sector is projected to grow at a CAGR of 44.9% through 2030. Despite this expansion, fresh fruits, vegetables, and non-vegetarian items continue to...

India’s e-commerce landscape is being reshaped by the rise of content-driven commerce. According to a report by Boston Consulting Group, 2–2.5 million content creators are now influencing over US$ 350–400 billion in consumer spending. This growing creator economy has transformed how consumers discover and engage with brands online. Companies like...

India’s top IT firms, including TCS, Infosys, Wipro, HCLTech, Tech Mahindra, and LTIMindtree, are reducing reliance on H-1B visas, cutting issuances by nearly 46% over five years. The shift reflects geopolitical pressures, U.S. immigration policies, and AI-driven disruption, prompting local hiring, nearshoring, and automation. The firms currently have half of...