Apple strengthened its position in India’s rapidly evolving smartphone market, recording a 25% year-on-year (YoY) growth in iPhone shipments during the January–March 2025 quarter, according to CyberMedia Research’s (CMR) latest Mobile Handset Market Review. The company captured an 8% market share, fueled by strong demand for premium smartphones and a...
Reliance Industries Limited (RIL) has made history by securing the No. 2 spot in the FutureBrand Index 2024, overtaking Apple and becoming the first Indian company to enter the top three. The FutureBrand Index evaluates brands based on consumer perception rather than financial performance, highlighting trust, innovation, and brand impact....
Heavy rains, floods and other adverse weather conditions have badly hit the production of apples in the key apple-growing states of Jammu & Kashmir and Himachal Pradesh. The deficit in production, accompanied by rising transit costs is driving the prices of apples upwards across the country. Image Source: Pixabay India...
Social media has become an inevitable part of our lives, and by implication, the lives of the brands we engage with. To leverage social media effectively, brands need to be creative, engaging and result oriented. Also, they need to be extremely receptive of customer feedback and mindful of their brand...
Dr Jagdish Sheth, Charles H. Kellstadt Professor of Business at Emory University Goizueta Business School, opines that India needs to strengthen its financial, legal & accounting systems, enhance ease of trade and build multi-modal infrastructure to achieve the goal of becoming a manufacturing hub. When it comes to discussing India’s...
Nandu Nandkishore, Professor, Indian School of Business, provides invaluable learnings from business literature and his experiences at Nestle, on how CEOs should manage and thrive in black swan events like COVID-19. He also discusses ways in which the organisation can remain well-tuned to handling such crises, to the extent that...
While ramp up in FDI is critical to the Indian cellphone industry, it must not come without a corresponing improvement in domestic capabilities. • COVID-19 provides an opportunity for India to attract greater investments from global lead firms in cellphone manufacturing for domestic scaling up as well as exports. •...
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