The logistics industry has become a vital contributor to India’s economic strength. According to a report published by Ernst and Young, India is expected to reach US$26 trillion in GDP by the fiscal year 2048, and the country’s transport and logistics industry can play a key role in sustaining this...
Over 300 million people utilise the internet, and this expanding user base is propositional to the expansion of trade in India. Along with the mass presence of physical retail stores, Indian business owners began opening internet stores. In order to get a foothold in the Indian market, many SMEs are...
Within a decade, India has created a conducive, competitive environment amongst fintech companies. But tough competition in the market has driven companies to give innovative, customised digital payment solutions for every business segment; whether B2B, B2C and/or D2C. Speaking with IBT exclusively, Rahul Tandon, Chief Product Officer, Safexpay, said that...
Tea has been a beloved part of our daily beverage consumption, across the geographical locations of India. Whether Masala Tea, Lemon Tea, Paal Chaaya (Kerala) or Darjeeling Tea, Indians across the country consume this hot brew in sickness and in health. Sonam Kasera, the 2nd generation entrepreneur of Kamrup Tea...
Dr. Venkatesh (Venky) Shankar opines that a synergistic approach to advertising across media is needed to engage and serve the customers creatively and seamlessly. Having said that, he adds that as India’s young population enhances its consumption of digital media, marketers will have to accelerate their shift in spending and...
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