India’s campus hiring market remains resilient, with employers continuing to recruit fresh talent while placing greater emphasis on specialised skills, critical roles and job readiness, according to Aon’s Campus Study Report 2026-27.
Mumbai, Sep 30 — India’s campus recruitment market continues to remain healthy, although employers are becoming more selective about the skills and roles they hire for, according to Aon’s 15th annual Campus Study Report 2026-27.
The report found that 56% of organisations plan to increase hiring of Chartered Accountant and Company Secretary graduates. Around 51% expect to recruit more interns, while 40% plan to increase hiring of diploma holders and 36% foresee higher recruitment of engineering graduates.
Aon said companies continue to invest in campus talent, but recruitment decisions are increasingly being shaped by business demand, specialised skills and the readiness of graduates to take on specific roles.
Internships continue to play an important role in building early-career talent pipelines. Around 90% of organisations covered by the study hire interns, while roughly 80-85% use pre-placement interviews or offers as a structured route for converting strong performers into full-time employees.
Employers are also paying closer attention to what happens after candidates join. About 82% of organisations said they track early attrition, which refers to employees leaving within their first year.
Slow career growth and a mismatch between employees’ expectations and the actual nature of their day-to-day roles were identified as leading reasons behind early exits. Companies are responding by strengthening onboarding, role communication, mentorship, learning opportunities and career-development programmes.
Culture and inclusion are also becoming a larger part of campus recruitment. More than 90% of organisations said they assess culture alignment, including values, teamwork, adaptability, behaviour and communication style, during the recruitment process.
More than half of the organisations surveyed have also established gender representation goals across major talent segments.
The report further said artificial intelligence is helping companies assess candidates with greater focus on skills, role relevance and job readiness. The study is based on responses from more than 220 organisations across 10 sectors.
